The Seattle Film Institute needed to update their legacy website and increase traffic from their social feeds. I interviewed prospective, current, and past students, created personas and user journeys, and put together a presentation of content recommendations.
SFI Content Recommendations
Wrote and produced internal content and copy to inform and inspire employees across the globe, including newsletters, video interviews, landing pages, portals, emails, and social posts.
Worked with product designers, UX researchers, and engineers on the Marketplace and Branded Content teams to design flows for ecommerce and influencers.
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